(this post is a feed post from my comments on reddit)
r/Entrepreneur
Fashion is very fickle.
Look at the detail of the traffic, how long do the spend time on site
How many pages of product do they browse
Do they put stuff in cart
When they look at a product page how long do they spend on the product page, do they click on the pictures select sizes or any other actions that indicate interest
When they check out is there a particular step where they exit – maybe you don’t have enough payment options for example